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Elevating Your Marketing Game with Figma

Design-Driven Development
Todd Wilson

November 25, 2023

Let's Explore Design-Driven Development

Figma is the design platform that not only streamlines your visual workflow but also empowers you to transform designs into code seamlessly.

Let's explore how Figma, coupled with the right plugins and methodologies, can revolutionize your marketing strategies.
Clonify.io : Figma design library

Starting with a Professional Figma Design Library

Begin by harnessing the power of wireframes for prototyping. You can create layouts effortlessly using common sections or take it a step further by converting these designs into React, Vue, Svelte, or Qwik using the Builder.io Visual Copilot plugin.

This integration facilitates a smooth transition from design to functional code, reducing development time.

Select Your Preferred Styling Library

Tailor your design's aesthetics by choosing between Material UI or Tailwind CSS. This flexibility allows you to align your marketing collateral with your brand's visual identity seamlessly. This is also a good time to pair up the branding colors and typography with the design concepts.

Generate Clean Code

Here's the fun part in my opinion, you can export entire page layouts or specific sections as "clean" code. Click "Generate Code", and in builder.io you can now save it as a Symbol or a Template.

Tip: This is a good time to consider a naming convention for organizing these symbols. Later on, you can easily "detach symbols" for a more granular control.

It's that simple!

Extend this a step further

Take advantage of advanced features like integrating NextJS dynamic pages and StorybookJS for customized components. Dive into generative AI content for a touch of innovation, creating dynamic and engaging marketing assets effortlessly.

Wrapping Up

In a world where visual appeal and functionality go hand in hand, leveraging Figma for design-to-code transformations is a game-changer. Now you can elevate your marketing materials with these techniques, and witness a significant boost in both efficiency and visual impact.
Ready to harness a design-driven approach?

Ready to harness a design-driven approach?

Explore this further using LandUp Labs

Tags
figma
design-driven
builder.io
Todd Wilson

November 25, 2023

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